WEB TECHNOLOGY AND ENGINEERING

REASONS WHY BUSINESSES SHOULD HAVE INTERNET PRESENCE

1. AFFORDABLE ADVERTISEMENT MEDIUM.

Information about your company can be made available to a massive audience at a time. Your value for money extends far beyond traditional methods of advertisement like; brochures radio and television. They stay in the presence of the audience longer and they can easily re-access your information. It represents exceptional value for money for those who want to display information.

By simply placing your website address on your business cards, letter headings and advertising spots, awareness about your business increases tremendously.

2 INCREASES YOUR INTERNATIONAL BUSINESS STATURE.

Being on the internet increases your business stature as your international business partners and associates will know that you are serious. Any business that is worth its salt cannot afford to be missing on the internet. If your business is missing on the internet, it shows a sign of either unseriousness or incompetence.

3. YOUR INFORMATION IS AVAILABLE TO PEOPLE AT ALL TIMES OF THE DAY OR NIGHT. With busy lifestyles, nobody wants to spend so much time and energy going to physical location to obtain information any longer. The internet allows people to access information about your business any time at home or at the office as it suits them. 4. TWO BUSINESSES WORKING SIMULTANEOUSLY .

The internet allows you to conduct both your physical and online business at the same time. While customers are buying your goods physically, your ecommerce is going on the internet.

5. YOUR BUSINESS IS OPEN TO GLOBAL MARKET

Being on the internet means that you are now a part of the international global market. You can now conduct business in any part of the world without barriers.

6. IT IS EASY TO MAKE CUSTOMER CONTACT

E-mail has revolutionized the way people communicate. It is instantaneous and knows no global boundaries. It does not use paper and it is the cheapest and the easiest way to build customer loyalty, announce special event and constant touch with business representatives.

7. YOU CAN UPDATE INFORMATION QUICKLY AND INEXPENSIVELY

Imagine your company is about to launch a new product and 24 hours to the D-day you discovered an error in the launch material, with printers it will be impossible to reprint the materials; but with the internet, corrections can be in few minutes.

8. YOUR INFORMATION IS INTERRACTIVE

Your website will not be static; visitors have the choice of navigating from one page to another for information they desire without being restricted to boring information.

9. YOUR INFORMATION CAN CONTAIN GRAPHICS, ANIMATIONS, VIDEO AND MUSIC To avoid boring your visitors, you can include graphics, animations, video and music on your site. 10. SALES REPRESENTATIVES HAVE QUICK ACCESS TO INFORMATION Your sales representatives in remote locations will always have quick and reliable information about the business instead of waiting to get to the physical location.

11. THE INTERNET IS THE LARGEST DATABASE IN THE WORLD